Allett Grows by 10x Year-Over-Year

Allett designs and manufactures the slimmest wallets in San Diego, California. Allett got its start in 1995 with a design patent for our Original Wallet. It was the first slim wallet of its time and has yet to be matched in form and function. The simple genius of this design and the concept of doing more with less is carried throughout Allett’s growing product line.
Discovering New Audiences To Scale New Acquisitions
Allett Wallet hired ATTN Agency to help expand its reach to new audiences and build brand loyalty and retention with its existing audiences.
At the beginning of 2020, ATTN implemented an aggressive strategy to acquire new customers for its full inventory. This strategy leveraged lookalike audiences and interest-based audiences on Facebook, with match-type single keyword ad group search campaigns and product specific shopping ad groups on Google. This complimentary strategy pulled in top and middle funnel new customers that fed the remarketing funnel, growing Allett by 10x on a year-over-year basis.