Talentless Clothing Sees 289% Year-Over-Year Revenue Lift

Facebook AdsInstagram AdsGoogle SearchGoogle ShoppingGoogle DisplayCreative Services

Talentless Clothing is a premium lifestyle apparel brand founded in 2018 and spearheaded by Scott Disick of Keeping Up With The Kardashians. The apparel brand was launched with a goal of redefining core basics, with a high quality line of hoodies, sweats, shirts, and shorts.

Utilizing a full-funnel, omni-channel approach to its marketing plan – including social, search, shopping, email, SMS, influencer marketing – Talentless Clothing was able to scale quickly at an 8X average ROAS.

Omni-Channel Performance

Talentless partnered with ATTN Agency to maximize its reach, acquire new customers, and optimize performance across social, search, shopping, email, and SMS channels.

ATTN Agency designed and implemented a full-funnel marketing approach to acquire new customers through Instagram, Facebook, and Google Search and Shopping, and nurture brand loyalty and retention through email and SMS. By creating deep audience segmentation ATTN was able to reduce conversion overlap across multiple channels, making the customer journey more transparent and allowing for quicker optimizations within each channel. ATTN’s creative design team built a production calendar to deliver assets across each channel, thereby a creating consistent and overlapping communication strategy.

With our team of media buyers, creatives, copywriters, and strategists, ATTN Agency successfully triggered Talentless Clothing’s explosive growth through 2020.

304%

2020 Facebook Ads Return on Ad Spend (ROAS)

13.34x

2020 Google Ads Return on Ad Spend (ROAS)

289%

Year-Over-Year Revenue Lift

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VP Marketing, Hylete

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Founder, Woo More Play

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